TOA GOES SXSW! YOU IN?

Dear TOA Berliners,

we have some great news to share! There will be a TOA satellite at the South by Southwest Festival 2013 in Austin, Texas. We are very grateful to have been asked to design and organize a Mini-TOA as part of the official Berlin-Brandenburg presence that is spear-headed by the Berlin Music Commission and supported by the Senate Department for Economy, Technology and Research.

We are especially stoked about this venture since the SXSW festival has been a great source of inspiration for our first TOA Berlin festival.

Our goal is to help Berlin startups get the most out of a trip to this renowned festival that has developed into one of the most important and what we hear most fun events for startups worldwide. The number of parties last year was simply staggering and content seemed great, too! For an ultimate 2012 startup info-graphic, click here. If you need moving images to get you excited, here you go:

WHAT YOU NEED TO KNOW

Dates

The SXSW Festival is comprised of a music, film and interactive part, the latter being most relevant to startups. The Festival will last from 08.-17. of March, 2013 with the Interactive Conference taking place from 08.-12. of March and the Music and Film Festival following just after that.

Book Early

SXSW brings in more than 50.000 people to Austin, which makes accommodation a scarce resource. Book as early as possible to avoid high prices and sleeping in the outskirts. Also, the deadline for the subsidized, discounted tickets is November 9th.

WHAT WE CAN OFFER

The Trade Show

There will be a Trade Show for all music, film and interactive delegations that will run from 10.-13. of March. Berlin/Brandenburg based startups can take part in the official joint presentation of the State of Berlin-Brandenburg.

The House

The States of Berlin and Hamburg as well as Initiative Musik will rent a house close to the convention center (where the trade show will be held) for 4 days from 11.-14. of March. The House will be used for workshops, matchmaking events and parties with an open bar on all days! :-) Startups can also rent The House for their own events at special rates. Please get in touch with us if you have any questions about that!

Accreditation

The Berlin Music Commission offers a total of 2 subsidized accreditations per startups. All badges include:

Access to the trade show
Mentioning in the Trade Show booth publication, on www.sxsw.com and www.berlin-music.net
Integration into all official PR and advertising materials of the Berlin presentation
Access to The House

Discounted prices (more than 20% off original price) are as followed:

MUSIC FESTIVAL BADGE - 415EUR (plus VAT)
Gives you access to the Music Conference, showcases and official SXSW music parties.
INTERACTIVE FESTIVAL BADGE - 505EUR (plus VAT)
Gives you access to the Interactive Conference and all official SXSW Interactive parties.
FILM FESTIVAL BADGE - 310EUR (plus VAT)
Gives you access to the Film Conference and all official SXSW Film parties.
GOLD BADGE (Includes Film and Interactive Badge) - 625EUR (plus VAT)
PLATINUM BADGE (Includes Film, Music and Interactive Badge) - 785EUR (plus VAT)

BOOKING A DISCOUNTED TICKET

To book a discounted ticket, please fill out the following form online, print it out and send it via fax to the indicated number:

http://www.berlin-music-commission.de/Anmeldung_SXSW.pdf.

Don’t forget that the deadline for the subsidized, discounted tickets is November 9th, 2012.

WHAT’S STILL TO COME

We are still finalizing ideas about how TOA Berlin can best support startups during these days. We’ll have an open Town Hall Meet-up soon, where you can ask questions and share your ideas. In order for Berlin-Brandenburg to best present itself during these days, we need the input of you, the community. We hope you are up for building this together … again! :-)

Please connect with us on Facebook or Twitter to stay tuned!

Hugs!